IFDF Communications Co-Chair Colette Kemp or committee members will interview a person(s) from the funeral profession's best of the best each month. Check back each month to read or watch a new interview!
A lesser-known form of disposition is expanding options for families in Florida. Dr. Tanya Scotece shares her personal and professional connection to whole-body donation for osteological study and how it supports education and medicolegal research. Continue Reading
Funeral homes run on precision. Between documentation, compliance, logistics, and family communication, there's very little room for error — and even less for tools that slow things down. But there’s still a gap funeral homes have to overcome: payments. Checks and cash are outdated... Continue Reading
In funeral service, we often speak about preparing the next generation. We speak about mentorship, experience, and the responsibility we hold in shaping those who will care for families at their most vulnerable moments. These conversations are meaningful. They are necessary. They are also... Continue Reading
Cheryl Lankford of DeLand, FL, Robin Giddons Shepard of Jacksonville, FL, and Tom Ralph of Plantation, along with a few others, were your representatives for the Florida Senate and Representatives. We met with the aids of Sen. Ashley Moody, Sen. Rick Scott, Rep. Maxwell Frost, and Rep John... Continue Reading
Part 5: Safeguarding Sensitive Client Information with AI By Welton Hong Note: This is part five of a six-part series by Welton Hong, the founder and CEO of Ring Ring Marketing, about using artificial intelligence (AI) in funeral services. Let’s face it, our technology is listening to... Continue Reading
Junk Fees, The Funeral Rule, and Non-Competes As the Biden Administration closes out its last few days, let’s take a moment to review the regulatory activity IFDF and others have engaged in, at the Federal Trade Commission (FTC). This agency is the deathcare profession’s primary... Continue Reading
Note: This is part four of a six-part series by Welton Hong, the founder and CEO of Ring Ring Marketing, about using artificial intelligence (AI) in funeral services. Funeral preplanning has always been about helping families make thoughtful decisions ahead of time, taking the weight off their... Continue Reading
Note: This is part three of a six-part series by Welton Hong, the founder and CEO of Ring Ring Marketing, about using artificial intelligence (AI) in funeral services. Every funeral director knows the balancing act: juggling the operational side of the business while staying fully present for... Continue Reading
Note: This is part two of a six-part series by Welton Hong, the founder and CEO of Ring Ring Marketing, about using artificial intelligence (AI) in funeral services. Personalization isn’t a luxury anymore; it’s practically an expectation in nearly every corner of life. ... Continue Reading
Part 1: No More Bottlenecks in Client Interactions with AI-Powered Chatbots, Virtual Assistants Note: This is part one of a six-part series by Welton Hong, the founder and CEO of Ring Ring Marketing, about using artificial intelligence (AI) in funeral services. Let’s face it, people... Continue Reading
I-Trust: Triumph Everywhere I go Funeral Directors ask about the Association’s pre-need trust. The question goes, “How’s the I-Trust doing?” Here is the good news. In 1994 we started at $0 in trust: by December 31, of 2022 we had grown to $54.8 million. A year later we... Continue Reading
By Welton Hong Even when your funeral home is closed, your website is still open. And it’s often people’s first impression of your business. That’s why I strongly urge funeral homes to frequently audit and optimize their website for conversion—starting with the homepage... Continue Reading
